Frequently asked questions
Everything about VasperaGTM — the governed AI go-to-market engine.
What is VasperaGTM?
VasperaGTM is a governed AI go-to-market engine. It sources leads, writes product-grounded outbound and marketing content, and sends it as you — but every message is human-approved and every decision is logged to a tamper-evident ledger. It is a system of record for outbound trust, not a spray tool or a black-box AI SDR.
How is it different from an AI SDR like 11x or Artisan?
Those sell autonomous 'digital workers' at enterprise prices with a black box between you and your prospects. VasperaGTM keeps you in control: a deterministic gate checks every send (suppression, deliverability, caps, and that no claim is fabricated), you approve, and the entire chain is auditable. It is cheaper, transparent, and there is no brand risk from an autonomous system acting on its own.
How does the governed control plane work?
The model drafts; code decides. A versioned Constitution defines the rules, a deterministic Gate enforces them (pass/hold with a computed confidence), and an append-only, hash-chained Ledger records every action. The ledger head is anchored externally to Bitcoin via OpenTimestamps, so you can prove — cryptographically — that your outreach was consented, grounded, and human-approved.
What does BYOK (bring your own keys) mean?
You connect your own accounts for lead sourcing (e.g. Explorium, Apollo), AI (Anthropic, OpenAI, or Google), email verification, calendar/booking, and CRM (HubSpot, Attio) — plus your own mailbox and LinkedIn to send as yourself. VasperaGTM orchestrates them and never resells data or tokens. You keep your own credits and your data stays yours.
How much does VasperaGTM cost?
Plans start at $99/mo (Solo), $299/mo (Growth), and $799+/mo (Agency). Because it is BYOK, you pay for the governed software, not for data or AI usage — those run on your own keys. Annual billing saves about 20%.
Will it protect my email domain and deliverability?
Yes. The gate refuses to send to risky or invalid addresses (via your email-verification provider), enforces per-channel daily caps, checks SPF/DMARC/MX on your sending domain, and stops a sequence the moment a lead replies — keeping bounce rates low and your sender reputation intact. It is built for warm, low-volume, high-personalization outreach, not spray.
Is my data private and is it multi-tenant safe?
Every tenant's data is isolated with row-level security, provider keys are encrypted at rest, and your leads, segments, and copy are never shared. An optional, opt-in benchmarks feature pools only aggregated, anonymized outcome signal above a minimum tenant count — never your targeting, contacts, or content.
Does it do inbound marketing too?
Yes. VasperaGTM generates on-brand marketing content (LinkedIn, X, blog, newsletter) grounded in the same product brain, human-approved and posted to your channels. UTM-tagged links feed a signals webhook, so content that drives site traffic surfaces as buying signals on your leads — one governed engine for both inbound and outbound.